Most people understand that Facebook cover pictures are the large image at the top of a service page. What you may not know is that this image can have a big influence on an organization’s bottom line.
Your cover photo is one of the first things potential clients will see, so it’s an important piece of your Facebook marketing technique. You have actually got to contact your inner designer to make certain it’s poppin’.
In this post, we’ll cover everything you require to understand about Facebook cover photos, including the best Facebook cover photo size. By the end, you’ll have the ability to use our totally free design templates to develop a stunning Facebook cover picture that will help your organization grow.
Benefit: Download your free pack of 5 adjustable Facebook cover image templates now. Save time and easily promote your brand with an expert style.
Facebook cover image size: 820 pixels broad by 462 pixels tall
The ideal Facebook banner size is 820 pixels broad by 462 pixels high.
On desktop, your cover picture is shown at 820 pixels large by 312 pixels high. On most smartphones, it comes up at 640 pixels wide by 360 pixels high.
Given that you can’t manage how individuals will view your page, it’s best to utilize Facebook cover image measurements that can work for desktop and mobile. The size that appears to work best is 820 pixels wide by 462 pixels tall.
To ensure any crucial details in your cover image does not get cut off on desktop or mobile, keep text and graphics within a center “safe” zone — don’t press anything too far into the margins.
For this article, we’re going to go over the basics of Facebook cover photos, but if you’re feeling professional, you can utilize a video rather of a picture for your Facebook banner. Facebook cover videos need to be at least 820 px by 312 pixels and 20 to 90 seconds long.
Do you discover yourself with a photo or video you actually want to use, but the dimensions don’t rather work? Don’t worry. You can still submit your picture and after that change it. Facebook has a rearranging function you can use to resize your images and videos.
How to make a Facebook cover picture on Canva
If you’re wondering how to make a Facebook cover image without any style experience or knowledge, don’t stress. We got you.
Canva is a Facebook cover photo maker that requires no style or creative experience. Here’s the detailed on how to do it.
Step 1: Head over to Canva
Head to Canva and create an account if you do not already have one. Canva is complimentary to use, however it will ask if you wish to try out a Pro account for a 30-day trial.
Step 2: Find a template you like Navigate to the search bar at the top of the page that says,”
What will you develop today?”and type in” Facebook Cover Image.”Just a note: You can experiment here with different keywords for more results.”Facebook cover image business”has +82,000 design templates, for example.
Choose a design template that looks good to you. If you’re uncertain what will work for your service, scroll down to take a look at our list of Facebook best practices listed below for some assistance. Optional: Share your template
You can now share this template with any groups or teams you have actually set up or keep it all to yourself. This is useful if you require approval or feedback on your cover picture.
Step 3: Edit your design template Now, you can modify your design template as you please! Just click the text to
edit it. You can change your typeface, typeface size, or color utilizing the tool at
the top of the screen. Change your background image by clicking on the image and browsing to the leading right corner to click Modification image. You can choose an image from Canva’s library of complimentary images or submit your own images. If you have excellent Instagram images, you can connect your social
media accounts on the left-hand toolbar to pull possessions from there. You
can also utilize complimentary components, like filters, to edit your image. Action 4: Download your ended up image Once you enjoy with your banner, hit the Share button in the leading right corner. Click Download and select your file type(we recommend.png ). Then, your download will instantly begin! Free Facebook cover picture templates Don’t wish to arrange through Canva templates? Our professionally designed design templates make it easier to develop your own Facebook cover image. Here’s how to customize our templates for your brand. You will need Adobe Photoshop to begin.
Bonus offer: Download your totally free pack of 5 personalized Facebook cover image design templates now. Save time and easily promote your brand with a professional style.
1. After you’ve downloaded the templates, you’ll discover that the typefaces and image files are separate. Double-click on the font style file of your selected theme to submit the font style to your computer system. Click Install font.
2. Double-click the image file to open it in Photoshop. 3. Select the Facebook cover picture design template that you want to work with first. 4. To modify text: Double-click the text you wish to edit. You can alter font styles and colors in the menu on the left-hand side.
5. To edit a color block or background: Double-click the color block you would like to modify.
Change the size or utilize the menu on the left-hand side to change the color.< img src=" https://blog-assets.hootsuite.com/wp-content/uploads/2018/05/Facebook_BackgroundChange-620x378.png "alt= "facebook cover image template"width ="620"height="378"/ > 6. To modify an image or image: Double-click the photo you would like to edit and click place brand-new image. Resize image as needed. 7. To conserve the design template: Select the template you would like to use and go to Conserve > Export As > Artboard to Files. Make certain to save as a.jpg or.png.
8. Submit your Facebook cover picture following the steps listed below. How to submit Facebook cover images Once you’re finished making your Facebook cover picture, uploading it is simple.
- Navigate to your Facebook organization page and mouse over the cover picture space at the top.
- Click Add a Cover in the leading left corner.
- Click Upload Photo/Video and pick the photo you ‘d like to publish.
- A preview of your photo will appear in the cover space. Click the picture and drag it up or down to the vertical orientation of your liking.
- Click Publish.
If you don’t like how your Facebook cover photo is placed after you’ve published it, you can click Update Cover and after that Rearrange, which will return you to step 4.
As you upload more cover photos, you’ll develop a library. If you ever want to replace your existing cover image with an older one, click Select Photo rather of Upload Cover Photo in action 3, and you’ll be able to choose from formerly uploaded images.
Facebook cover picture finest practices
There is a best method and a wrong way to produce your Facebook cover picture. Here are some finest practices you can follow to guarantee you’re setting yourself up for success.
Utilize a basic image with a clear centerpiece
Your cover picture should not be too hectic or complicated. You do not want it to interfere with your page, so pick a simple image without a lot of sound.
A clear focal point just suggests a natural area for the eye to draw to. In the example listed below, the focal point is the lady with the cucumber.
< img src="https://blog.hootsuite.com/wp-content/uploads/2022/12/Facebook-Cover-Photos-11.png"alt=
“Brigitte Schwartz”width =”500″height=”283″/ > Source: Canva Follow Facebook’s cover image guidelines Following Facebook’s cover picture guidelines is constantly a great concept. Examine their list regularly, as Facebook can alter its standards periodically.
Be sure to align your cover picture with Facebook’s service guidelines, too. You can’t infringe on copyright, for instance.
Right-aligning the elements or items of your cover photo draws the audience’s eye across your screen in a left-to-right instructions. This directs your audience towards your page’s call-to-action (CTA).
< img src="https://blog.hootsuite.com/wp-content/uploads/2022/12/Facebook-Cover-Photos-9-.png"alt= "Vimeo" width="500"height=
“266”/ > Source: Vimeo on Facebook Left -or center-align text Individuals usually read from delegated right. If you have any text on your Facebook cover image, we advise keeping it to the leading left or center. Much like right-aligning your image’s object, this draws the eye from left to right, ending on your CTA.
In the adidas example listed below, the text is center-aligned with a right-aligned focus of brilliant green. This naturally leads your eye down to the Store on Website CTA.
< img src="https://blog.hootsuite.com/wp-content/uploads/2022/12/Facebook-Cover-Photos-10.png"alt=" adidas "width="500
“height=”289″/ > Source: adidas on Facebook Hootsuite, on the other hand, has left-aligned text that draws your eye to the centerpiece of the lady utilizing field glasses. Then, you’re naturally inclined to look below at the Register CTA.
< img src="https://blog.hootsuite.com/wp-content/uploads/2022/12/Facebook-Cover-Photos-16.png"alt="social trends 2023 "width="
500″ height=”272″/ > Source: Hootsuite on Facebook Match your Facebook cover image with your profile photo A Facebook cover image that matches your profile picture constantly looks expert and put-together. Use this as an opportunity to get innovative with your brand!
< img src="https://blog.hootsuite.com/wp-content/uploads/2022/12/Facebook-Cover-Photos-14.png"alt=" target Facebook"width=
“500”height=” 272 “/ > Source: Target on Facebook Enhance your cover photo for mobile When you’re choosing an image for your Facebook cover image, think of how it’s going to look on the screens of smartphone users. Mobile users represent around half of web traffic worldwide. You’ll wish to think of how your image equates between devices.
- Is the text understandable?
- How will the finer details look on a smaller screen?
- What’s being cut off when your cover image is resized to mobile format?
Provide your cover photo a link
Including a link within the cover picture’s caption is an excellent method to drive traffic. If you’re feeling creative, you might provide your more curious audiences an easter egg here. Use your link to send them to a page with an unique product or a prize. As constantly for social links, utilize a link shortener to make your URL more workable.
< img src="https://blog.hootsuite.com/wp-content/uploads/2022/12/Facebook-Cover-Photos-15.png"alt=" target create vacation magic"width="369"height
=”380″/ > Source: Target on Facebook Use your cover image for campaign promo Considering that it sits above the fold, your cover picture permits you to inform your audience what you desire them to know right off the bat.
Are you hosting a free gift? Or maybe you have a fire sale turning up soon? Maybe you want to tell them about a brand-new product line that’s about to release. Whatever it may be, you can publish a piece of advertising product to your cover photo to get the word out.
Facebook has roughly 2.91 billion monthly active users, after all. That’s a great deal of prospective eyes on your discount materials.
Avoid a pixelated image!
If you upload an enormous file to your cover picture, Facebook will attempt to decrease your file size. This can trigger your cover image to end up being pixelated and look low-quality.
To avoid this, ensure you upload as little of a file size as possible. Facebook recommends 100kb or less.
Try testing your Facebook cover pictures to see what resonates with your audience. Checking is among the best ways to truly understand what visuals work best on social networks.
A/B testing your cover pictures assists you determine which picture captures your audience’s eye and gets them to follow you. Take note of any increase in followers or engagement with the picture. And after that put resources into making more content like that. It’s a cycle of success.
Maybe your audience will react to an intense, minimalistic style like the one below:
< img src="https://blog.hootsuite.com/wp-content/uploads/2022/12/Facebook-Cover-Photos-13.png"alt=
“welcome bright minimalistic style” width =”500 “height=”281″/ > Source: Canva Or maybe they value a geometric collage with neutral color tones:
< img src="https://blog.hootsuite.com/wp-content/uploads/2022/12/Facebook-Cover-Photos-12.png"alt="Warner & Spencer"width=
“500”height=”282″/ > Source: Canva Experimenting with your cover picture might be one method to get more likes on Facebook. Or it could even assist increase your Facebook engagement. You never understand up until you try.
If you’re simply beginning with your Facebook marketing journey, reveal how to produce an effective Facebook company page here.
Conserve time handling your social media presence with Hootsuite. From a single dashboard you can release and schedule posts, find appropriate conversions, engage the audience, procedure outcomes, and more. Attempt it free today.
With files from Fergus Baird